Concluding the last fiscal cycle, Ubisoft meets with shareholders and investors to discuss the operation of its most recent videogames in the market. Among them is The Division 2, a title that, despite having won the applause of the press and fans alike, has failed to meet the sales expectations set by its publisher … at least, as regards the versions for consoles.
In PC, the story is a bit different. Without giving exact numbers, Ubisoft claims to have multiplied ten times the sales of the game in Uplay compared to the first delivery. This phenomenon can be understood more easily if we consider two factors: one, that the reserves of TD2 in Uplay were rewarded with a pair of free games to choose from; and two, that the only alternative to play it was the Epic Games launcher, a platform that is not having it easy to get between the players.
All in all, the balance is very positive for Ubisoft. Since Uplay is a proprietary platform, they can enjoy 100% of revenue generated by The Division 2, while the Epic Games store provides them with “only” ” 88% On the other hand, the game enjoys record numbers of player commitment – we assume that calculated in number of hours per head – and an unusually good reception for a type of games that usually have it difficult to launch. If you have not done yet and you are curious, we suggest you go through our analysis of The Division 2.