Xbox Game Pass, PlayStation Now, Origin Access, Uplay +, Stadia Pro … in the last months and years, the game in cloud and the subscription model have gained more prominence in the videogame industry. Is the traditional payment model in danger, where do we simply acquire the games we want individually? In an interview with Venture Beat, David Haddad (president of Warner Bros. Interactive Entertainment) drew a panorama where traditional will remain in force regardless of the obvious expansion of subscription services.
The key, explains, resides in the different player profiles. A Netflix-style digital library can draw attention to players who play many titles constantly, but there will also be those who prefer to play fewer video games each year and who are willing to pay for the full experience to squeeze them: ” current behavior Players usually spend most of their time on a selection of carefully chosen games that can secure a premium price in the market. “
” I think we’ve proven [popularity] of a transactional model, as we call it, where you pay a full price for an experience in which players can dedicate 30, 40 or 100 hours of play; they will pay a full price for it ” explains the executive. ” That seems great to us.We have a history of that transactional model “.