Like other studios that have opted for Epic Games Store to premiere their videogames exclusively, the Rebellion team has defended the authors of Fortnite, assuming that this temporary agreement has benefited them a lot when it comes to promoting and improving their new work. , to Zombie Army 4: Dead War that was presented during the last E3 2019.
Some people do not like what Epic is doing and I understand the reasons ” It will be an exclusive 12 months ” he said its creative director and head of the study, Jason Kingsley. ” They offered us much more support than we could have given the game in terms of advertising, so it’s been a very good experience. Although it comes with some drawbacks, “says the creative Rebellion. & Quot; Some people do not like what Epic is doing, and I understand the reasons, but the agreement is still very good for the project. I’ve added.
On the controversy that has surrounded the Epic Games Store since its launch, Kingsley says he understands his way of proceeding. ” They are fighting against someone who has an incredibly dominant position in One of the ways to do this is to offer some kind of exclusive ” The manager of Rebellion knows that this attitude “can bother some people. But it may be that it is not necessarily bad, because you are also getting a leading role. “
From the prism of a development study, and more from an independent one, the help offered by Epic is essential to achieve better results If you” do not have a lot of money to spend on marketing ” , your biggest handicap is to let yourself be known. ” How do you get people to know that your game exists? Before they can buy it, they must find it. not find you, they will not know if they like it or not. So the discovery is an interesting thing, and it’s exactly the same for Epic “.