The Entertainment Software Association, in addition to serving as a meeting point for the different companies of the American industry, are also the organizers of the E3, the great global video game fair. Stanley Pierre-Louis, acting president and CEO of the association, has taken the presidency definitively, taking the position of Mike Gallagher. Despite his years at the helm of the entertainment software association, Gallagher has sprinkled his last months at the helm of ESA with controversy after the various accusations of workers in the middle about the toxicity caused by his mandate among his collaborators.
Stanley Pierre-Louis has been working for ESA since 2015, when he became legal advisor to the association. I have worked in companies such as Kaye Scholer or Viacom, offering legal solutions for the protection of digital content from companies such as MTV, Paramount Pictures or Nickelodeon. What changes will the definitive arrival of Pierre-Louis bring to the ESA leadership? In the short term, to fix the problems generated in the ranks of the association by its previous president, but the reopening of the debate on the role played by the association in E3, in which it stands as its main organizer, is also expected.
According to the Variety portal, E3 represents 48% of the association’s annual budget for ESA, and companies have made clear in recent years about their vision of the event: it must change and be opened to new approaches that can satisfy companies such as Electronic Arts, Activision, Microsoft or Sony, which have already shown their rejection of the current model. Pierre-Louis has assured that we hope for a strong voice and a clear vision of the future of our industry. ;
Their first big challenge, in any case, is the imminent E3 2019. You can check dates and times of E3 2019 to know what awaits you during the big week of the video game industry.
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